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Why Shedding Some Light?

A wise person once told me that where there is light, there can never be darkness.

It is really a simple concept. Sit in a room with absolutely no light, then turn on a flashlight, or light a match. The entire room is now visible because the light spreads and does not stop until something gets in its way (walls in this case).

Darkness is scary to some people. Young children often need a night light in their room so the monsters hiding in the shadows cannot hide as easily. As we grow older we learn to stumble through darkness. Once we have children of our own we need the night lights again so we do not step on the legos the kids leave in the hallway.

Darkness makes it difficult to see clearly, which slows us down. I think we all agree that seeing things in the light leads to efficiency, avoiding hazards, and making better decisions.

Keeping people in the dark spreads uncertainty. This leads to rumors starting, which leads to inaccurate assumptions by others, which possibly leads to more uncertainty and the spiraling infinite loop. This only leads to problems that never needed to occur.

Shedding some light solves many of life’s little problems and helps avoid life’s bigger problems.

This is one of the reasons I picked White Light Computing as my company name and included a lighthouse in the logo with a bright beacon of light going off into the night. I want my customers to understand that I will never intentionally leave them in the dark and I will always do my best to guide their IT investment toward success.

I hope you enjoy my occasional posts and a little light is shed in your path as this journey is started.

3 Responses to “Why Shedding Some Light?”

  1. Rick Borup
    March 2nd, 2005 at 09:18 | #1

    Congratulations, Rick, and welcome to the blogosphere! I’m looking forward to reading your posts.

  2. March 4th, 2005 at 15:05 | #2

    Welcome aboard the blogosphere. Hope you enjjoy the ride as much as I have!

  3. March 5th, 2005 at 11:04 | #3

    Welcome Rick!

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